The woman in the Attic

It’s all things New York for Sasha Castelino, 28, MD, Phoenixx Apparel Services and Attic, the clothes store on Lavelle Road. Castelino is the buying agent for AXIS, NY. As an intern with Winona, NY, she designed mood boards and sourced fabrics and trims. With … Continue readingThe woman in the Attic

The Lakme girl

Shobha Sehgal’s first pay was Rs 1,000 for working three hours at a beauty salon. “And I gave all the money to my mom,” she says. “Four months before I finished my beauty course, I opened a salon of my own.” That was in 1985. … Continue readingThe Lakme girl

Standing Ovation

Opposites attract. Ask Royce Pappachan (23) and Ekta Hoora (21). If he trips on rock, she sashays to old Hindi classics. If he’s skilled in computers, she’s a trained fashion designer. “We are always arguing and correcting each other,’” says Hoora. But ask Pappachan what … Continue readingStanding Ovation

Levitating Meghna

She may not defy gravity. But her lifestyle store, Levitate, does defy the conventional shopping experience. Swing past the doors of 93 Residency, take up the flight of stairs leading to the first floor and you reach a cul de sac. Before long, you realise … Continue readingLevitating Meghna

Fly Buy Dubai

Spread over 3,885 square kilometers, Dubai that’s 10.655 metres above sea level indeed rises above the ordinary with its mother of all festivals, the Dubai Shopping Festival. It’s four weeks of unadulterated fun on the run, with over 220,000 Indians making it to Dubai every … Continue readingFly Buy Dubai